Endale Guluma is the ambassador for Raeye Children Aid. Endale completed his bachelor's degree in Business Management at Haramaya University. After moving to America, Endale has worked in a vast variety of industries and organizations in very different roles. Endale is also the owner and director of Yemar productions and Lale Kids Tv. Endales was chosen as ambassador for Raeye Children Aid was because he has embraced and employed wholeheartedly the values, vision, and mission of the Raeye Children Aid.